716. Crise

A Qimonda começou por ser um problema de ortografia. Depois, foi uma ideia que alguém teve: «The name and brand identity of Qimonda express the philosophy and personality of the company, illustrating its vision and values. The word “Qimonda” carries different meanings and allows associations in different languages. In Chinese, “Qi”, pronounced as "ch-ee', stands for breathing and flowing energy, while “monda” denotes “world” in Latin-based languages. "Qi", when pronounced as a hard "k", suggests “key to the world”, a positive connotation.»